Jeanette Lee and Geoff Travis, in the Rough Trade office, London Who would start a record label right now? Who would be even more foolish and start a folk label? But wait, says Rough Trade’s Geoff Travis, when one of your artists is Lisa O’Neill it all makes sense. Here’s how and why we have River Lea Records. “I think my proudest possession is on my wall: the original artwork that John Squires did, there was going to be the original Stone Roses single. That never happened of